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Heritage Tourism Strategy

There is significant potential to unlock South Australia’s heritage places and stories to create experiences that showcase our state’s distinctive history, enhance the unique appeal of SA and encourage visitors to stay longer, spend more and connect more deeply with destinations.

To help guide how heritage tourism opportunities can be realised, we are developing a Heritage Tourism Strategy and Action Plan. Last year we invited the tourism industry, heritage operators and custodians, local government, regional communities, Traditional Owners, and those with an interest in heritage tourism to share their views and ideas on growing heritage tourism in South Australia.

A background paper, 'Developing a strategic direction for heritage tourism', was provided to assist stakeholders to participate in the engagement activity which included small-group workshops, a webinar, in-depth questionnaire, online discussion forum and email submissions.

Over 280 contributions were made during the engagement period and these have been summarised in an Engagement Report available through

The input provided is being used to inform development of a Heritage Tourism Strategy and Action Plan. A draft will be made available for feedback and review by stakeholders before being finalised for release in mid-2020.

A Heritage Tourism Alliance, comprising key stakeholders from across the tourism industry and heritage sector, has been formed to work with us to develop the strategy and action plan. The Alliance is chaired by Keith Conlon OAM, Chair of the South Australian Heritage Council.

For further information on the engagement outcomes and the development of the Heritage Tourism Strategy and Action Plan, email 

Click here to view form.