Parks visitor research

The Department of Environment, Water and Natural Resources is working on a research project that seeks to better understand and improve the experience that visitors have in and around the state’s parks, marine parks and reserves.

In April and May 2017 the department held a series of workshops with park users including tourists, recreational visitors, educational visitors, commercial tour operators and volunteers.

The workshops used a design thinking methodology – an innovative, evidence-based, visitor-centric approach to solving problems.

Each workshop included between eight and 24 visitors. Through the workshops we explored visitors’ goals, needs, barriers and ideal scenarios when visiting parks. Then we mapped the journey that visitors take through their parks experience.

The workshops were collaborative, contained some creative elements and led to robust discussion.

Workshop participants were thanked for their time with an annual multi parks pass valued at $90. Workshop participants were recruited through peak recreation and education associations and social media.

Raw workshop feedback will be available in July on this page.